Foundations of User Experience Design
SMAD 203: Foundations of User Experience Design focuses on the aesthetic principles and practices of web and interactive media. The course emphasizes visual communication within an interactive context, guiding students through the process of creating engaging narratives for digital platforms. Students will gain a solid foundation in design techniques that enhance user experience and storytelling in the digital space.
Information Architecture and Site Design
For this project, I had to create an app that would benefit the JMU student population. I created “Campus Crunch,” which provides students with nutritional information. For this project, I conducted competitive research and determined the essential content organization and navigation for my app. Then, I used Figma to build a static wireframe that visualizes the information architecture and hierarchy. The wireframe displays both the primary and secondary navigations.SMAD 203: Foundations of User Experience Design
User Research
Project Objective: Develop 3 user stories based on your user research to brainstorm app features and value propositions. Choose 2 user stories and write 2 short narrative stories describing that user's "pain" and 2 short narrative stories solving those pains with your app. Define and explain at least 5 design requirements and 1 value proposition for your app. Incorporate color, shape, and typeface that may reflect your